Srinagar: Bollywood is beelining Kashmir these days. And most of them are enthralled by the skiing slopes of Gulmarg.
This week too, an event conducted by Army and Tourism Department according to the Chinar Media spokesperson, will be attended by Bollywood actor-producer-director Arbaaz Khan and renowned actress Vidya Balan.
“The Indian Army is organising Gulmarg Winter Festival at Gulmarg from 6th to 8th Feb 2021, to promote & showcase tourism, winter sports and Kashmiri culture. Visit Gulmarg & enjoy this mega event,” tweeted Vidya.
Arbaaz two shared a video message about the event.
The event, according to the spokesperson, will be organized at Gulmarg from 6 to 8 February.
“As Kashmir emerges from the shadow of COVID and enters a new era of peace & development, a mega cultural extravaganza is being organized at Gulmarg from 06 to 08 Feb 21. The snow clads mountains of Gulmarg have always been a major tourist attraction, and Indian Army along with J&K Tourism Department have come together to provide a platform to the local youths to showcase their talents,” the spokesperson said.
The two-day event would include adventure activities such as skiing, snow mobile and ATV race, snow cycling and other such activities.
“Cultural performances by renowned artists of Kashmir would be another draw for the tourists. The other highlights would be promotion of local cuisines & handicrafts. Bollywood has come together in this endeavor and Mr. Arbaaz Khan along with Ms Vidya Balan would be in attendance to inspire the local talents. Other notable artists performing in the event include Altmash Faridi, Aabid Aly, Shafi Sopori, Zubair Khan, Waseem Ahmed and Umer Rockband,” the spokesperson added.
It added that the event was being organized after two years and “is a great way to announce the re-opening of Kashmir to the world”.
“Indian Army has always maintained a great connect with the local people and this is yet another instance of Army supporting the aspirations of Awaam for a future of hope, prosperity & peace in the valley. The event is likely to provide a fillip to the tourism in the valley and support the Kashmiri people whose livelihood has been impacted adversely due to COVID pandemic,” the spokesperson said.