Connect with us

Kashmir

JK Govt ropes in e-commerce giant Amazon to promote, sell local crafts

Published

on

IST


Srinagar, SEP 27: The State’s Industries and Commerce Department has embarked on an ambitious and futuristic marketing project for local handicrafts and other products including paintings by roping in e-commerce giant Amazon for promoting and trading J&K’s exclusive crafts online.
A joint meeting of the State Government officials, Amazon Executives and local representatives of industry and artisans was convened today under the Chairmanship of Principal Secretary Industries and Commerce, Shailendra Kumar at SanatGhar here.
Director Handloom Development Department, Rubina Kousar, Managing Director J&K Handloom Development Corporation, Rakesh Sharma, Chief Executive Officer J&K KVIB, Raashid Ahmed Qadri, MD JK Handicraft Corporation, Ishtiaq Hussain Drabu, MD JK Industries, Javid Ahmad Khan, Director Handicrafts, Mushtaq Ahmad Shah, Amazon Executives and representatives of local industry were present at the meeting.
Speaking on the occasion, Shailendra Kumar said tying up with online business giant Amazon will help promote exclusive JK specific products including handicrafts and handloom items and paintings on the e-commerce platform and will offer global market to the local artisans sitting in any corner of the state.
He said the government is holding deliberations with the Amazon to have a Memorandum of Understanding (MoU) with them with regard to the marketing and promotion of JK’s exclusive products with a tagline of “Crafts from J&K”.
He said JK’s products include Shawls, silk, wool, Handicrafts and other items from local industries are in great demand in the national and international markets and buyers are looking for such exclusive products mostly online. He said if these products are made available to the buyers through modern marketing and online business platforms, the artisans will be directly benefited.
Kumar said once the formal MoU is signed with Amazon, the e-commerce hub can also educate, train and enable weavers and artisans to directly sell their products to its customers in India and even in international markets on their online platform. “Without any middleman, an artisan sitting in a remote village of JK will be able to directly sell his/her products to a customer sitting in any part of the world through Amazon thus increasing the reach, profit margin and sales of artisans,” he explained.
He said Amazon will not only provide an online marketplace for marketing but will also engage with weavers and artisans across the State to train them on making the products more attractive, appealing and marketable online.
He said the modern marketing techniques will also benefit the start-ups as they can use Amazon as a platform for marketing of their products. He said in future such techniques can also be used to sell horticulture-produce and other JK specific products for getting better sales and profits besides getting a global recognition.
During the meeting, the directors of various departments and corporations presented their views with regard to the marketing of their produce and discussed with Amazon officials the possibilities through which the products of artisans can be sold on global platform thus making the socio-economic conditions of the artisans better-off. “All they need to start selling online is a bank account, a tax number and an internet connection,” he said.
Shailendra Kumar said after deliberations with the Amazon, once all the terms and conditions are finalized, the Government will sign a MoU with the company to formally promote local products.
Pertinently, Amazon has recently launched an online Handmade Store for Artisans to sell their unique, handcrafted goods reaching hundreds of millions of customers worldwide.


Comments

Kashmir

Scientific waste disposal continues to remain a challenge in Kashmir

Hirra Azmat

Published

on

Srinagar, Jan 18: The authorities have not been able to strike a balance between the increased tourist inflow and the scientific disposal of garbage, official documents reveal.
“Being a popular tourist destination, issues pertaining to solid waste are on the rise in the state and need to be addressed immediately,” reveals the Housing and Urban Development (H&UD) department’s 2018 draft action plan for solid-waste management.
It says that sold waste generation has witnessed an increase of over 8 percent in a decade.
“The Central Pollution Control Board report estimates that a total of 400 metric tons of waste is generated per day in Srinagar, 62 percent of this waste is organic in nature while the remaining is inorganic including 7 percent of plastic waste,” reads the document.
An official of H&UD department said that given the rapid urbanization and growing population, this sector (waste management) needs immediate attention.
“The valley’s non-dumping options to manage waste have also shrunk drastically. Burning waste no longer seems viable because of environmental concerns and poor segregation of waste. Compost plants are not doing well because manure doesn’t sell, and again becomes garbage,” the official said.
With population of 12.36 lakh, spread over an area of 294 sq km on both sides of Jhelum, not even a single residential area or commercial establishment in Srinagar has the facility of segregation of solid waste, and much of the waste is dumped into water bodies including Dal Lake.
“Civic bodies blame residents for not segregating the waste but what’s the point when everything will eventually be mixed-up? Segregation by residents will only work when the municipal bodies have complete door-to-door waste collection system and trash pickups have separate containers for dry and wet waste,” the official added.
He said for segregation, greater civic awareness was a must.
“But municipalities must also set up the infrastructure and notify their solid-waste management policy under the 2016 rules. So far, it has remained confined to papers only,” the official said.
A recent report by NITI Aayog ‘Report of Working Group II, Sustainable Tourism in the Indian Himalayan Region (IHR)’ too revealed that waste management was a huge challenge in Jammu and Kashmir and will become much more threatening as the number of tourists grows.
J&K fares poorly, with 0.14 gm per capita per day solid waste generation, the second worst in IHR region after Mizoram.
The state has faced repeated censuring by National Green Tribunal.
J&K has witnessed a mushroom growth of tourism infrastructure around water bodies, with little or no concern for the former’s impact over the latter.

Continue Reading

Kashmir

90s massacres: Joint Hurriyat calls for shutdown on Jan 21, 25, and 27 in Kashmir parts

Published

on

Srinagar, Jan 18: The Joint Hurriyat Leadership on Friday called for shutdown in Gaw Kadal, Handwara and Kupwara to mark the anniversaries of three massacres that took place in January 1990 in these areas.
The Joint Hurriyat comprising Syed Ali Shah Geelani, Mirwaiz Umer Farooq and Yasin Malik, in a statement asked people to observe complete shutdown in Gawkadal, Basant Bagh, Chota Bazar, Budshah Chowk and adjacent areas on January 21 (Monday).
It also asked people to observe shutdown in Handwara and Kupwara areas on January 25 and 27 respectively on Handwara and Kupwara massacres anniversaries.
“Carnage at Gaw Kadal, Handwara and Kupwara remind us of Indian brutal occupation and oppression. Illegal Military occupation followed by such massacres symbolizes callousness under the garb of so-called democracy. The nation of Kashmir is indebted to martyrs who laid down their lives for freedom and resistance leadership pledges to continue this struggle till the achievement of the sacred goal,” the statement said.
Joint Hurriyat said Kashmir is “indebted to martyrs who laid down their lives for freedom and resistance leadership pledges to continue this struggle till the achievement of the sacred goal.”
“Days like 21st, 25th and 27th January 1990 remind us of the sacrifices rendered by our dear ones. These are the days for reiteration of our commitment towards the sacred mission and today while recalling these great sacrifices we reiterate our pledge to take forward the task of martyrs till the achievement of the desired goal,” they said.

Continue Reading

Kashmir

Fruit growers, dealers association meets Governor

Published

on

Jammu, Jan 18: A delegation of The Kashmir Fruit Growers and Dealers Association, from Sopore led by its president F A Malik, met Governor Satya Pal Malik at the Raj Bhavan here on Friday.
The members of the delegation requested that the KCC loans of farmers be waived off on account of damage to the horticulture crops due to unexpected hailstorm.
They also requested that unhindered movement of fresh fruits outside the State be allowed.
“They also requested sanctioning of adequate funds for development of Fruit Mandi at Sopore; installation of High Mast Lights at Fruit Mandi Sopore and enroute from Sopore Bye-Pass to the Fruit Mandi; availability of quality pesticides and Tree Spray oils at genuine rates; construction of a fly over from Chakrodaykhan up to Hakim Sonaullah Hospital and Fruit Mandi; sanctioned railway track from Baramulla to Kupwara be routed from Amargarh Sopore station with a station in vicinity of Fruit Mandi; construction of a truck terminal at Tulball, Sopore and revival of juice plant at Doabgah,” a Raj Bhavan Spokesperson said.
Governor assured due consideration of their demands.

Continue Reading

Subscribe to The Kashmir Monitor via Email

Enter your email address to subscribe to The Kashmir Monitor and receive notifications of new stories by email.

Join 979,892 other subscribers

Archives

January 2019
M T W T F S S
« Dec    
 123456
78910111213
14151617181920
21222324252627
28293031  
Advertisement