You need a lot of patience to review cameras. You also need some time, you need to be in a place that inspires you and you need good luck. Getting all these together is rare. In the two weeks I have had with the Sony Alpha 7R III, I have had a mix of one or two of the three, and a couple of rare occasions when all three fell in place together.
Sony Alpha A7R III
The Sony Alpha A7R III is the new version of what has been one of Sony’s most popular cameras recently. The mirror-less camera has not changed much in terms of design and is a bit more compact than most DSLR, though it packs the same features or more. The camera offers a great grip and even with a heavy zoom lens, like the FE 4/24-105 one used by me in the review, it stays stable in your hand. The body is packed with dials and custom buttons and there seem to be more than two ways to do something. There is a good recoil one you click, almost to make you believe this could be a DSLR with a mirror flicking inside.
There is so much about the Sony Alpha A7R III that it is impossible to cover all aspects. I will stick to a few elements that impressed me and would be the primary reason for picking up a camera like this.
Sony A7R III, Sony A7R III mirrorless camera, Sony A7R III review, Sony A7R III camera review, Sony A7R III specifications, Sony A7R III features, best mirrorless cameras, Sony The camera offers a great grip and even with a heavy zoom lens, like the FE 4/24-105 one used by me in the review, it stays stable in your hand.
Also read: GoPro Fusion review: 360-degree video becomes easy to handle
Sony Alpha A7R III specifications
42.4MP full-frame CMOS sensor|ISO 100-32,000, ISO 50-102,400|Hybrid AF with 399 phase-detection points|5.5-stop in-body IS| 10fps continues shooting|Sony E-mount lenses compatibility
Sony Alpha A7R III price in India: Rs 2,64,990 onwards
The 42.4MP Sony Alpha A7R III offers a very versatile auto-focus system that is good enough to cover most use cases you might have. It does not have as many AF points as some other cameras these days, but with the right mode you will be able to manage some stunning results. I was lucky in a garden at Ambala Cantonment capturing a bee headed for pollen heaven. After a while, I discovered that you can use the touchscreen to select where you want the camera to focus. But this is not that obvious as the screen is not touch otherwise.
Mirrorless cameras are supposed to be really good with the low light given their extremely high ISO ranges. The Sony Alpha A7R III is no different and can give you good photos even when you are in pitch darkness. Also, this means this camera is really good at capturing anything that is happening at night. I capture some full moon photos while on the move on the Grand Trunk Road — capturing the lunar spectacle at full zoom from a moving car.
The Sony Alpha A7R III can also be really fast. Even with single shot mode on, I got some good action photos. The continuous shooting is also a galloping horse, but you will need a really good card to be able to take in this stream of photos. Also, the camera offers good slow-motion that too at a different frame and bit rates. The camera also offers a stunning 4K video which will put any video camera to shame.
The Sony Alpha A7R III is also one of the easiest cameras when it comes to smart connectivity. Like the rest of the camera, here too there are multiple options, via the Sony Play Memories app. I used the Bluetooth transfer feature — the link is made easy via a simple QR code scan on the phone — to transfer photos when I was on a drive and send the images to my office in Delhi. This is the easiest smartphone connectivity I have seen in large cameras. Also, you can easily control the camera with your phone.
Sony Alpha A7R III review: Issues
The Sony Alpha A7R III is a pretty complicated camera, because the menu hides a lot of great features. There are pages after pages of stuff you can do, but it will take ages for you to find those. Thankfully, there is favorites tab which you can use to filter the ones you use the most. The viewfinder is great, especially when you framing a picture for clarity, but at times the visual looked a bit unnatural and too electronic for my liking.
Sony A7R III, Sony A7R III mirrorless camera, Sony A7R III review, Sony A7R III camera review, Sony A7R III specifications, Sony A7R III features, best mirrorless cameras, Sony The body is packed with dials and custom buttons and there seem to be more than two ways to do something.
Sony Alpha A7R III review: Verdict
The Sony Alpha A7R III is easily one of the best cameras you can buy at the moment. I think we are slowly coming to a point where professional cameras don’t need to be traditional full frame DSLRs. The time of the mirrorless camera has truly come and the Sony Alpha A7R III is the proof.
Nike Adapt Self-Lacing Smart Sneaker Will Require Regular Charging
Nike has found a new way to capture more information about its customers: through their sneakers.
At an event called the “Future of Footwear,” Nike unveiled a new shoe concept, called Nike Adapt, that tracks performance in real time, allowing the company to give weekend warriors athletic tips and also sell them more products.
“It’s the start of a new day,” said Michael Donaghu, Nike’s director of global footwear innovation. “It’s like we’re moving from footwear to firmwear.”
The shoes, with their data-tracking capability, present customers with a choice about privacy — if they opt not to share their data, they’ll miss out on a lot of the product’s capabilities. The company is starting with basketball shoes, which will sell for $350 (roughly Rs. 25,000).
The shoe self-tightens to an athlete’s preference – there are no laces – and is adjustable via an app. The products carry sensors, accelerometers and gyroscopes that can give Nike a full, personalized snapshot of its owner’s performance. They’ll need recharging every two weeks.
“It’s like having two smartphones strapped to your two feet,” said Michael Martin, Nike’s global head of digital products.
CEO Mark Parker discussed the new shoes in vague terms in December, calling it a “major step” in taking Nike’s new digital emphasis and embedding it into actual product.
Nike stores are also going digital. The company calls new flagship locations unveiled two months ago in New York and Shanghai “Houses of Innovation.” They blend online shopping with the in-person experience. To get the full experience, you essentially have to download the Nike app.
Nike is in the midst of a digital transformation. A large part of that is trying to get more of its customers to become members of the NikePlus loyalty program. The company has found members spend three times more than nonmembers when they shop at Nike.com.
Though Nike has seen rapid growth in apparel sales, shoes still accounted for 61 percent of the company’s $36.4 billion in revenue last fiscal year.
Nike auto-lacing shoes have been around since 2017, when the company sold a limited number of low-top sneakers for $720, the most expensive shoes it ever released.
These shoes will be available through Nike’s direct channels, and through retailers, and will debut in the NBA on the feet of Boston Celtics forward Jayson Tatum later this week.
The shoe’s technology is can be updated through the app, meaning its capabilities can change after it’s purchased. The Beaverton, Oregon-based company plans to release more products with the Adapt technology, including running shoes, sportswear and lifestyle items.
“The advantages we’re looking to provide the athlete are so substantial that you’ll see a mass of people wanting to make use of those benefits,” Martin said.
Microsoft Says Will Set Up 10 AI Labs, Train 5 Lakh Youth in India
Microsoft India to set up Artificial Intelligence (AI) labs in 10 universities and train five lakh youth across the country in disrupting technologies.
The company also said it will upskill over 10,000 developers over the next three years.
“We believe AI will enable Indian businesses and more for India’s progress, especially in education, skilling, healthcare and agriculture,” said Anant Maheshwari, President, Microsoft India.
Microsoft AI today is fuelling digital transformation for over 700 customers and 60 per cent customers are large manufacturing and financial services enterprises.
Over 700 partners have geared up to support the AI ecosystem, said the company.
Microsoft in December announced a three-year “Intelligent Cloud Hub” collaborative programme in India, for empowering institutes to skill students in AI and Cloud technologies.
India is one of the first countries to have such a programme in which Microsoft will support selected institutes that have the best-in-class infrastructure, curriculum and content, onsite training for faculty and students, access for participating students to Cloud and AI services, developmental tools and developer support.
In April 2018, the company announced the Microsoft Professional Programme (MPP) for the public.
This programme is helping in providing job-ready skills along with real-world experience to engineers as well as others who plan on improving their skills in AI and data science, using a series of online courses.
“Microsoft also believes that it is imperative to build higher awareness and capabilities on security, privacy, trust and accountability,” said Maheshwari.
TP-Link Launches New Wi-Fi 6 Routers at CES 2019 With Something at Every Price Point
TP-Link has announced five new next-generation wireless products at CES 2019. All these routers are based on Wi-Fi 6 (802.11ax) with prices ranges from the affordable entry-level routers to expensive wireless routers meant for gaming. In December last year, TP-Link had introduced its first two Wi-Fi 6 routers based on Broadcom platforms. With its latest announcement at CES 2019, the company seems keen on bringing more Wi-Fi 6 products for everyone.
The new TP Link Deco X10 is a mesh networking-based wireless router. It comes in a pack of two (one main unit and a satellite), priced at $349.99 (roughly Rs. 24,340). It offers a wireless bandwidth of up to 300Mbps on the 2.4GHz band and up to 1,200Mbps on the 5GHz band.
The company has also announced a new Archer AX11000 gaming wireless router. It is a tri-band wireless router capable of a maximum wireless throughput of up to 4,804Mbps on the 5GHz bands and up to 1,148Mbps on the 2.4GHz band. TP-Link had added USB Type-C and USB Type-A ports to enable storage sharing across the network. The router will sell at $449.99 (roughly Rs. 31,300) and will be available later this month.
TP-Link’s new Archer AX6000 is a dual-band wireless router that offers features similar to the Archer AX11000 and is shipping right away. It includes a 2.5Gbps WAN port so in case you have a high-speed broadband connection, but you don’t play games, this might be the right router for you as it costs $100 (roughly Rs. 6,954) less than the Archer AX11000.
The basic TP-Link Archer AX1800 brings Wi-Fi 6 at an affordable price point. The Archer AX1800 is a dual-band wireless router which comes with a Gigabit WAN port and a USB 2.0 port to share data across the network. The router is priced at $129.99 (roughly Rs. 9,040). It will be available later this year.
TP-Link has also announced a new wireless range extender at CES 2019. The RE705X Wi-Fi range extender is a dual-band repeater which is priced at $99.99 (roughly Rs. 6,953). It will ship in the third quarter of 2019.