G20: Authorities hard sell Kashmir as eco-tourism hub

Srinagar: Authorities are hard selling Kashmir as an eco-tourism hub at the G20 summit.

Conservator of Forests,  South Kashmir Circle, Irfan Ali Shah told The Kashmir Monitor that 25 officials from the Department of Forests, Jammu & Kashmir will engage in discussions with international delegates on eco-tourism in the Kashmir Himalayas.

Shah highlighted the diverse and abundant ecosystem of Kashmir, which offers a wide range of experiences including breathtaking landscapes, wildlife in national parks and sanctuaries, alpine lakes, majestic mountain ranges, and a rich cultural heritage.

He added that the region provides numerous adventure opportunities, making it an appealing destination for eco-tourists seeking excitement and exploration. Trekking, mountaineering, skiing, river rafting, and bird watching are among the activities that can be enjoyed in the scenic landscapes of the area.

“The officials will also brief the delegates on existing ecotourism initiatives and discuss how they can be expanded through sound investments,” Providing examples of these green initiatives, Shah talked about the opening of more than 40 forest huts to the public in locations like Pahalgam, Gulmarg, Doodhpathri, Kokernag, Dachnipora, Naranag, Thyan Kalaroos (Lolab), and Gagangeer Kangan. Additionally, the forest department has identified 75 trekking routes in J&K to cater to adventure-loving tourists.

He emphasized another aspect of sustainable tourism is the promotion of rural homestays. “Promoting rural homestays can significantly boost rural tourism while minimizing the negative environmental impact caused by mass tourism. These homestays, owned and operated by local communities, offer an alternative source of income directly benefiting the residents.”

Furthermore, Shah mentioned that the Ministry of Tourism has devised a National Strategy for Sustainable Tourism, which recognizes the role of rural homestays in promoting sustainable rural tourism. The strategy aims to strengthen the support system for rural homestays and their integration into the tourism industry.

Highlighting the significance of the G20 summit, Shah maintained the need to address certain policy gaps and implement proper eco-tourism policies. “This is an excellent opportunity to stress on the importance of responsible ecotourism which can also help combat climate change by making the region more climate resilient.”